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Freight Management Services
900 Dudley Avenue
Cherry Hill, NJ 08002
Phone: (856) 317-9600
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SHIPPING & RECEIVING
November/December 1996


PRIVATE FLEET EARNS IT'S KEEP

A PRIVATE FLEET THRIVES IN THE PROFIT COLUMN WITH HELP FROM A THIRD PARTY PARTNER.

by Helen Richardson, Managing Editor


ABC's highest priority is 100% on-time delivery. Its customers often are on dead-line. As their business grew, they looked to increase the size of their private fleet. They believe that's the way to guarantee the all-important on-time delivery.

But a private fleet is expensive. ABC didn't think they could justify the investment unless the fleet could generate income. Looking for ways to deliver the required service level in the most cost efficient way, ABC brought an unusual proposition to their logistics partner.

Tucker is a transportation broker that has grown into a third party logistics company. The logistics partner's role had been routing and managing truckload and large LTL shipments which ABC did not handle with its own trucks. With it's expanding fleet, ABC wanted to take on more of the long haul movements themselves and make money doing it. They asked Tucker to arrange return hauls to earn revenue with ABC's trucks.

For ABC Co., on-time delivery to customers is critical. This small company, which doesn't wish to reveal its identity, ships printed material to printers throughout the US, in truckload and less-than truckload (LTL) quantities. In the past, its small fleet handled short-haul deliveries and a logistics partner, Tucker Co., managed the long-haul deliveries.

As ABC reorganized its private fleet into a profit center, it relied on Tucker to continue managing long-haul freight. And Tucker continues to handle the inevitable surges. It also has been able to keep ABC's trucks filled about 95% of the time.

"We originally thought we'd be working ourselves out of a job," says Tucker. "But, after two years, we seem to be almost as busy as ever. The amount of total commission probably has increased."

ABC once saw Tucker Co. as a strong partner to augment their shipping needs. They've grown the relationship into a win/win partnership.

"We sensed they would be converting what had previously been 'our' hauls to their own trucks," says William J. Tucker, president of Tucker Co. "That would lose us business. But, since their outbound freight flows terminated in 'headhaul' areas which had a chronic shortage of trucks, their empties would fetch good paying freight for us on the homeward hauls." Because ABC Co. insists on 100% on- time delivery, they are a very reliable service provider to their new transportation customers.

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